Profile: Mohammad Ghazal | Media Viability Ambassadors | DW | 13.03.2024
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Media Viability Ambassador from Jordan

Profile: Mohammad Ghazal

A media professional from Jordan with 20 years of experience in the media field with focus on audience analytics, audience engagement and SEO.

Strengths as a media viability expert:

  • Revenue diversification 
  • Digital skills training 
  • SEO 
  • Audience engagement and analytics 
  • Research 
     

Main services offered: 

  • Training, consultancy, research 
     

Working languages: 

  • Arabic
  • English 
     

References (a selection): 

The Jordan Times  (Chief Editor)

DW Akademie  (Researcher on climate change)

Saudi TV  (Presenter) 
 

You can find me at: 

 

My post CV: Who I am - in 180 characters:

Mohammad Ghazal is a media professional from Jordan with 20 years of experience covering Middle Eastern affairs. Ghazal holds a master’s in Media and PR from Leicester University. 

 

This is my core message about media viability:

At a time when the media landscape is facing mounting challenges, media viability, with its holistic definition, becomes a dire necessity for having informed societies and empowered media outlets that can survive in a very challenging industry. Optimally utilizing latest technologies for better audience understanding and engagement will always remain a top priority for media to continue to be viable; with its content and message. 

 

I want to contribute strengthening media viability by...

...giving consultancy and training 

 

I am inspired by...

...being constantly challenged and by the fact that beauty lies in simplicity. 

 

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