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Older adults – an important target group for media and information literacy activities?

Activities aimed at enhancing MIL skills commonly target younger people. But there are a couple of initiatives that cater specifically for people over 60.
  • Diana Dutsyk, Geschäftsführerin des Ukrainischen Medien- und Kommunikationsinstituts

    MIL experts on older people as a target group

    Diana Dutsyk

    The executive director of the Ukrainian Media and Communication Institute says: "Adults above the age of 60 make up a little more than a quarter of Ukraine’s population and are still the most active when it comes to voting, so they have a significant impact on society and politics."

  • Lorenzo Marini, Mitbegründer und Co-Direktor der katalanischen Faktencheck- und digitalen Medienkompetenzplattform Verificat

    MIL experts on older people as a target group

    Lorenzo Marini

    The co-founder and co-director of Catalan fact-checking and digital media literacy platform Verificat says: "This age group usually has a high voter turnout, they play a role in the education of their grandchildren, in the political debate. It goes beyond just protecting them; media literacy is about protecting the democratic system we are living in."

  • David Moepeng, Spezialist für Cybersicherheitsbewusstsein bei Cybersmart Botswana

    MIL experts on older people as a target group

    David Moepeng

    The Cybersecurity Awareness Specialist at Cybersmart Botswana says: "In Botswana, there are a lot of phishing scams, smishing scams, or whatever form of scam that criminals keep coming up with, that target pensioners. They have lost a lot of money."

  • Experten in Medienkompetenz. MIL | Eddie Avila

    MIL experts on older people as a target group

    Eddie Ávila

    The director of Rising Voices says: "Just the fact that they're still in positions of power, decision making positions, especially in some indigenous communities. In some of these communities, elders are very much revered and looked up to as those who have the knowledge."

  • Uganda | Media Development Consultant und MIL Trainer | Jonathan Tusubira

    MIL experts on older people as a target group

    Jonathan Tusubira

    The media development consultant and trainer in Uganda says: "In many regions you can’t access the young people without talking to the elders. The decisions they make affect youth and communities."

  • global media forum session 7 | Osama Manzar

    MIL experts on older people as a target group

    Osama Manzar

    The founder and director of the Digital Empowerment Foundation says: "Seniors’ sense of critical thinking was on the older media. Now, they are sitting on a new media platform and don't know how to behave or how to consume or how to produce content."

  • Wallace Gichunge

    MIL experts on older people as a target group

    Wallace Gichunge

    The media and information literacy expert from Kenya says: "When we look at the mediatization in the world today, the old people are in it as much as the young ones."

  • Lizette Feris, Projektmanagerin im Büro der DW Akademie in Windhoek, Südafrika

    MIL experts on older people as a target group

    Lizette Feris

    The project manager at DW Akademie's Southern Africa office in Windhoek says: "Just imagine how much of older people’s wisdom is not being documented and getting lost. With increased MIL competence, they could document their wisdom and stories digitally."

    Author: Ines Drefs


Two elderly women in a digital literacy course

Digital MIL for adults over 60: Five insights for media development

Digital Media and Information Literacy is crucial, and not just for youth; older adults are also active online. So what has research shown that's important when considering the digital media literacy of people over 60?